The impact of the internet on our environment

HTML Revolution

We are a group of companies and individuals committed to reducing extraneous computation cycles on webpages.

The internet will represent 3-4% of the planet's carbon footprint by the year 2025, and much of this consumption is waste. Redundant calls to servers, idling machines, and power-gulping rendering scripts add up to a big problem when multiplied across billions of connected devices all over the world.

At the same time, computationally-expensive activities such as streaming, polling, and geolocation are at the core of many services that define the modern lifestyle and would be difficult to move past without considerable negative impact on the comfort and joy of millions of individuals.

HTML revolution seeks to offer a middle road. Ask yourself the question: would my website benefit from being a spartan, content-centric vehicle with no JavaScript, no large file downloads and no superfluous rendering in exchange for the signal I am giving to the outside world about the seriousness with which I take climate change? If the answer is yes, you may have an economic and social incentive to radically reduce your website's carbon footprint. HTML revolution offers you that path.

Additional benefits

In addition to the environmental benefits of a minimalistic website, there are many other advantages to a webpage written only in HTML.

Joining the revolution

To join the HTML revolution, simply make one of your main webpages an HTML-only document like this one. It could be your blog, your company's front page, your recruitment page, or any website that sees regular traffic.

HTML-only websites can be alarming on first vue, and to mitigate any possible confusion, we recommend including the text below on the footer of your website.

This site is part of the HTML revolution network, a movement to make websites more energy efficient by reducing extraneous browser rendering cycles. Join us on

Like Creative Commons, we seek to propose different gradations of participation as a consensus emerges on best practices and reasonable standards of efficiency. For now, affiliation with the HTML revolution is a trust-based initiative. Because no one is excluded from this movement, we count on makers of websites to be sincere. One easy way to join is by creating a simple website like this one, but we are open to the idea that there are different paths to achieve our common environmental goal and we look forward to a lively debate on how to get there.

Participants in the HTML revolution acknoweldge that, while they are making a concerted effort to reduce extraneous rendering, many of them will make a negative environmental impcat in other areas such as the consumption of meat or frequent air travel. Taking part in the HTML revolution is in no way meant to be a holier-than-thou stance on environmental practices, nor is it meant to disparage the thousands of JavaScript and CSS frameworks that, together, contribute to heavier rendering loads on browsers and servers. Everyone does what they can given the circumstances in which they find themselves, and HTML revolution seeks to take advantage of a unique opportunity for content-centric webpages to make a radical change in their communication to the outside world.

If your website is part of the HTML revolution, let us know. We may create a gallery page.

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